Sunday, June 21, 2009

Sabbatical

It's been entirely too long since I last updated. For the time being, I've decided to stick to Twitter for a updates, links, and sharing stories. I hope to get back to my blog for larger ideas & thoughts more frequently than I have so far this year.

So, for now check out my Twitter feed @Rat_Race.

Saturday, March 28, 2009

Back in Action

A lot has been going on recently, since my last post... Here's the top-line;
  • Started a new job at a PR Agency
  • Moved from Atlanta to Washington DC
The new job has been fantastic - long hours and lots of work, but very engaging and well worth the toil. The move has been a new challenge (which I'll write more about later).

This past week I just became reconnected with the internet so I'll be writing more now -- hopefully =)

In the mean time, check out this great post from Sarah Evans, "Top 4 new skills all PR professionals must have." She talks about 4 skills everyone in PR should have;
  1. Basic HTML code
  2. Search Engine Optimization (SEO) for PR
  3. Social Media Release (SMR) or Social Media News Release (SMNR)
  4. Establish an online presence
Think these skills aren't it? What are the skills you would recommend learning?

And there you have it. I will be back to write more, rest assured.

Monday, January 26, 2009

Yes, They're Hiring

The first thing I did when I arrived at work bright and early this A.M. was check my Netvibes page for news, job openings, and the like. One of the stories I came across was a list put together by Forbes & CNN Money; 25 top-paying companies. It really is amazing how much some companies pay - clearly being in Law is a good place to be.

That's no the article that got me interested though - it was a link on the right side of the page; They're Hiring! Granted, most of the companies hiring don't apply to someone in the Communications field. But, the list is nonetheless encouraging. Knowing someone out there is still hiring helps me keep the faith that someone will hire me.

Here are some from the list that are looking for Communication type positions;

  • Google - What they're looking for: Engineering, marketing, product management, people operations, legal, sales.
  • Cisco Systems - What they're looking for: People in engineering disciplines and customer advocacy.
  • Microsoft - What they're looking for: Microsoft announced Jan. 22 that it would be cutting up to 5,000 jobs in the next year and a half. But it's still looking for software design engineers, financial analysts, human resources, administrative and marketing and sales talent, particularly in online ad sales.
  • Bright Horizons - What they're looking for: Center and school staff, center and school leadership positions, benefits, client services (sales), payroll, property management, information technology, marketing.
  • T-Mobile - What they're looking for: Retail sales, customer service, sales, engineering & operations, EIT, finance, product development, legal affairs, business operations, human resources, marketing, integrated customer experience, corporate communications.
So you there you have it - there are companies hiring so keep on searching!

Sunday, January 25, 2009

A Powerful Reminder

Here is even more proof that you need to stay flexible in today's economy;

Lehman Brother top pick for New Grads in 2007
(Before)



Lehman Brother Home page when I Visited this Afternoon
(After)

If nothing else, this teaches us that nothing is permanent.

Job Search Tips & Tricks

This morning I decided to clean up my Delicious bookmarks. While I was going through my long, long list of sites (almost 1,200) I discovered a few helpful job search links. Armed with the bookmarks, I thought - why not share these resources.

Where to find jobs;
The first section of bookmarks is comprised of places to find jobs/internships.

  1. Ned's Job of the Week - This is a great e-newsletter send out by Ned Lundquist. I met him at a Washington D.C. PRSA meeting - nice guy. He started the newsletter when he found himself without a job. His network of communication professionals would send him a job opening & he would forward it to others if it wasn't a fit for him.
  2. Alltop - Top Job News - Although this site has mostly IT jobs, it links to some great job search websites. Definitely worth a look.
  3. Council of Public Relations Firms - Lists current job openings in PR all over the US. I like this site because you can grab an RSS feed of your search.
  4. MonsterTRAK - This is an entry-level & internship search engine from Monster. It has a cool feature that lets you search by majors.
  5. PRSA JobCenter - Great searchable database of PR jobs. Usually does not post bogus entry-level "PR" jobs looking for *face to face sales* people.
Writing your resume;
You've found a job but need to send a resume - what do you do?
  1. 38 More Beautiful Resume Ideas - Some great ideas to help your resume stand out. Warning on this one - know your audience! Don't send a super creative resume to a firm you know to be slightly more conservative.
  2. 15 Deadly but Often-Made Resume Mistakes - The biggest take away from this article - Remember to edit your resume/cover letter! If there is a typo on either, you won't get a call or offer.
  3. Cover Letter Template - A cover letter is very important; it lets the company learn more about you. This site has some good templates to draw ideas from.
  4. VisualCV - This website allows you to make your resume into a webpage. I've really enjoyed this site because it allows you to add portfolio pieces to the site. For example, my Visual CV allowed me to put display some graphic art that I've done. They also have an IT & Technology online Job Fair coming up on February 3rd.
  5. LinkedIn - Then there is LinkedIn - if you don't already have a profile on this site, you should!
The Interview;
So you've spent hours looking for an opening, applying, now it's time for the interview.
  1. Job Interview Questions - Great compilation of job interview questions you should be ready for. This site also describes different types of interview you might run into.
  2. 25 Most Difficult Questions - A single page of the 25 most difficult interview questions and how to think about answering them.
After the Interview; Don't forget your Thank You note!

Other resources I've extremely helpful;
  • Entry Level Examiner - Writen by Heather Huhman. I first started talking with Heather on Twitter during a #pradvice chat. She has some great suggestions and advice for job searching. What makes her advice all the better - she understands the changes coming to PR (like Social Media).
  • Twitter - There are a number of ongoing discussions on Twitter designed to help Public Relations entry-level professionals and graduates-to-be.
    • Check out #pradvice to connect with helpful PR Pros who are avalible to answer questions about anything from your job search to what life is like as a PR pro.
    • Another great one is #EntryPR. This hashtag marks tweets about entry-level positions in the PR industry. It's not as active as the #pradvice conversation, but worth keeping an eye on. I've already foudn a few jobs which I've applied for on #EntryPR.
    • Last but not least, there is #PRIntern. As the name suggests, this is where people will list PR internships.
Hope this list of sites proves helpful for your search! Althought times might get tough breaking into the PR world, there are plenty of resources, websites, and people who want to help!

Tuesday, January 20, 2009

Identity

How do you present yourself to the world?

This is a question I’ve been pondering for awhile. My curiosity was kicked into overdrive at the last Social Media Club meeting here in Atlanta. The question of the night centered on a similar question – Does your online identity differ from your offline identity?

During our discussion, many people touched on similar points – each drawing from a central truth; Most of us do not act one way, all the time, with all people.

My mother once told me a metaphor I that has always helped me clarify my relationships, professional or otherwise. The metaphor goes something like this;
  • You have lots of different friends that you want to spend time with;
  • You have the group you would invite to join you for dinner at your house, but you wouldn’t let them watch you cook.
  • Then there are the friends you would invite for dinner and talk with while you were cooking, hanging out in the kitchen – but you wouldn’t invite them to stay for a movie.
  • Then there is a closer, small group of friends you would invite over for a movie, to relax with you and unwind – but you wouldn’t invite them into your bedroom.
  • Then, lastly, there is the select group of friends you would invite into your bedroom, your dearest friends and companions.
  • You are no more or less sincere with any one group, you are no more or less yourself – you simply have different boundaries.
So, what on earth does this busy house have to do with online how you present yourself to the world? Simply put, the metaphor has helped me form my boundaries for my online identity, my professional identity, and my personal identity.

How do you form your online identity? Do you have boundaries with your LinkedIn connections that aren’t visible in your personal blog?

The way I see it, at this stage in my career, all of my online dealings are potential representations of my work, my identity to future employers. Some very smart people at our SMC dinner noted, as you gain professional experience, your talent and accomplishments speak loudly.

As the apt quote from Henry Ford goes;
"You can't build a reputation on what you are going to do."
-- Henry Ford (1863 - 1947)
So until you have a reputation that speaks for itself, be mindful of how you present yourself to the world. For heavens sake, don't put forth a false front - Just be, well, smart about it.

So how do you handle you online identity? Do you share everything or keep something only for certain networks?

Monday, January 19, 2009

Food for Thought

With the dismal economy, it's easy to accept the first job offer that comes your way. Although no offers yet, it has been difficult remaining selective in which jobs I apply for.

An article from Water Cooler Wisdom reminded me that when contemplating a job offer, the company isn't the only one taking a risk... you are as well. The article, 'Are THEY a good fit for YOU?' asks some basic but important things to consider;
  1. Weak credibility in the industry.
  2. A credit record that raises eyebrows.
  3. Being a brand-new business
  4. A revolving door of employees.
  5. A tiny little voice that says, "Don't do it!"
My personal favorite - number 5, listen to that little voice!! If you don't feel a connection with the company or the work they do, you'll be going through the motions at work. Sure, the job might pay the bills and that will keep you satisfied, for a bit. But you'll become bored, disgruntled, and dissatisfied.

It's hard not to jump at whatever openings come your way, because, let's be honest, there are not many. However, if you can hold in sight a job you really want, something will come through that you will enjoy.

I love quotes, and here is a perfect one for this situation;

"Shoot for the moon. Even if you miss, you'll land among the stars."
-- Brian Littrell

In speaking of playing in the stars - Here's a clip of Ol' Blue Eyes belting out the tune "Fly me to the Moon."